The Jubilee East Coast Music Festival

The New Glasgow Music Jubilee celebrated its milestone 30th anniversary in 2026, bringing top Canadian and Maritime acts to the heart of Pictou County for a three-day weekend of live music. Held at the Glasgow Square Theatre amphitheatre on New Glasgow's riverfront, the Jubilee has become one of the Northumberland Shore's biggest summer parties, combining big-name concerts with local food, craft beer, and community spirit.

The 2026 lineup featured a diverse mix of rock, country, pop, and East Coast Celtic acts performing on multiple stages. Past editions have featured artists like The Trews, Joel Plaskett, and Classified, and the 2026 edition delivered another star-studded roster. Between sets, festival-goers could enjoy a food truck village, a beer garden, and a family fun zone.

The Jubilee is deeply rooted in the New Glasgow community, with proceeds supporting local initiatives and youth programs. The festival's vibrant atmosphere and accessible ticket prices make it one of the best-value music events in the province. The warm waters and sandy beaches of the Northumberland Shore are just a short drive away.

Make the most of your time in Northumberland Shore - pair The Jubilee East Coast Music Festival with our Sable Island guide, fall foliage guide, and Family Travel Guide. They're each packed with itinerary ideas, local tips, and everything you need to extend your stay.